Previous article: Community vs Public Cloud
There’s essentially two types of cloud applications a recruitment agency can utilise: ‘community cloud’ and ‘public cloud’.
There are of course differences between what ‘community cloud’ and ‘public cloud’ offer, however what is a pro or a con is ultimately determined by reviewing each in the context of your end objectives.
‘Community cloud’ solutions offer highly specialised features, specifically designed for the end use in mind.
Typically there is a small user base that is focussed on one outcome, so there is a like-minded group of users that can push the vendor to develop the application to meet evolving needs.
This means users have relatively strong influence on the vendor to adapt the solution.
As the vendor has had to develop the solution from the ground up, there is greater risk that if something happens to that vendor, the investment of the end user may be jeopardised.
Once the customer base reaches a level of maturity, it’s difficult for the vendor to transition the user base to something quite different.
This means the solution can become a legacy system quite quickly, in a similar way to the legacy on-premise applications of the past.
Typically changes are made incrementally to features and functions only, and the underlying technology platform doesn’t get upgraded.
The vendor’s money and resource investment in the underlying technology is low, putting the entire solution at risk of becoming out of date quite quickly.
By nature of being public, these solutions are built on a large scale.
Vendors make sure their technology and underlying platform is continually evolving and they take combined feedback from their vast user base, made up of professionals from a variety of different industries.
This opens the door for your own industry, ie recruitment, to gain considerable value from the insights and innovation of a more evolved industry compared to your own.
‘Public cloud’ solutions also provide a base for other software vendors to develop industry specific technology on top of the underlying platform. Apple is a classic example, with their open platform that allows anyone to build an app on, therefore expanding the original capability of the platform in a multitude of ways.
Multiple vendors are required, so there are more complex vendor relationships involved versus one single vendor relationship.
The breadth of capability is so big it can be quite overwhelming and complex to navigate for small businesses in particular.
This also means the solution may be way more sophisticated than a small business can leverage, therefore diminishing return on investment.
Next article: What’s right for your business?
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